The original conversion copywriter, Joanna is the creator of Copy Hackers.She’s been invited to teach conversion copywriting on more than 50 stages worldwide, including Digital Commerce Summit, Inbound, CTA Conf and Business of Software.
A robust startup marketing plan is focused, yes — but it’s not focused on just one area of demand marketing. That’s why it’s essential to know just what’s included in every bucket (content marketing, social media, and public relations) and at every intersection (social.
How To Build A Business While Traveling The World – Building a business as a digital nomad—someone who works entirely.
1.5 million Instagram followers, and many more email su.
Because only rookies write from scratch.
We’ve pulled together every single copywriting formula we’ve ever seen to create the ultimate guide – the most complete handbook – to copywriting formulas. This one post will help you write all your copy faster and with greater likelihood of success. You should be using copywriting formulas whenever you write anything.
Vito La Fata – 21 Day Group Training Marketing Machine  Subscribe now and save, give a gift subscription or get help with an existing subscription. Gmail is email that’s intuitive, efficient, and useful. 15 GB of storage, less spam, and mobile access. Search the world’s most comprehensive index of full-text books. My library
Part II: 52 ways to market your startup. This might seem simple, but it bears repeating: Every great marketing organization needs a strategy. Strategy is the foundation upon which tactics are layered.
Stop throwing your copy on the page willy-nilly and then wondering what’s wrong with it. See how to measure your copy – and fix it. (Infographic)
Joanna Wiebe, Copy Hackers & Airstory: “If we tried to make subject lines also responsible for click throughs in our emails, then that would be really problematic. You know that a subject line is there to get people to open, and when used in combination with the from name, the purpose is to get people to open the email.
Joel Klettke, Business Casual Copywriting: “Social proof is immensely important for landing pages, to the point that it’s one of very few elements I’ve never seen reduce conversion rates in my own tests.